Many marketers attended the Marketing Insight’s morning seminar on digital evolution in Singapore and iClick had the opportunity to share its insights on emerging digital trends at the forum.
Cara Cheng, Regional Account Director of iClick Interactive Asia commented that compared to a decade ago where few key players were simply the likes of Yahoo, eBay, MSN and Amazon for marketers to split their spends on, now there is an entire host of players for them to decide on, reflecting a vastly fragmented media landscape.
(Source: http://www.i-click.asia/news/latest-news/ , 1 Aug 2013)