Last Sunday was certainly a day where Hong Kong people would remember because CY Leung was elected Hong Kong’s new Chief Executive in the 2012 Hong Kong Chief Executive election, resulting in a new record of over 2.1 million impressions on the news mobile apps represented by Pixel Media.
Thousands of users turned to Now.com News App as well as HK Toolbar App for instant news and live broadcast of the election on March 25, and Mingpao News and Metro Daily News Apps are one of the main and reliable source of local news users turn to for election details.
Represented exclusively by Pixel Media, these news apps collectively delivered over 2.1 million impressions on Election Day alone, with Now.com News App gaining the most usage with an astounding 1.5 million pages viewed on its iPhone and Android platforms.